Support your answers with examples and research and cite your
research using the APA format.
A business-to-business (B2B) company has fifty customers
responsible for 80 percent of the company’s revenue. All of the customers,
including five local and state government agencies, require special
Due to the complexity of the new product the company is rolling
out, a team-selling approach pairing up junior and senior salespeople will be
used. Early in the introduction of the product, the sales force will be
required to enter a significant amount of information from the field into the
The marketing director has asked you to take the necessary
measures to keep her up to date on the progress of the rollout, but your
company lacks an automated system for capturing field data.
Using your University’s Online Library, search sales and
marketing literature for information on the types of sales management hardware and software available in the market
for such a task.
Evaluate the sales management hardware and software and create a comparative table to judge the
merits of the different options available.
Select the best three
hardware and software options for the scenario discussed.
Justify your choices with
valid assumptions and logically driven arguments. Cite any sources using APA