MRKT 310 Integrated Marketing Communications , writing homework help

Get perfect grades by consistently using Place your order and get a quality paper today. Take advantage of our current 20% discount by using the coupon code GET20

Order a Similar Paper Order a Different Paper

TOPIC 1 – Integrated Marketing Communications (IMC)

Actions for TOPIC 1 – Integrated Marketing Communications (IMC)

Can you think of an IMC
campaign? Progressive is one example, but there are plenty out there.
Feel free to go back in history and think of campaigns like IBM’s launch
of the personal computer using the Charlie Chaplin-like character or
Coke’s I’d Like to Teach the World to Sing campaign, or Apple’s IMC
campaigns used on every new product launch. Remember, don’t just focus
on the advertising. Find those other promotion tools they used to convey
the selling proposition. You may want to read most of the week’s
readings before tackling this discussion topic to get a better idea of
what all the promotion mix tools are, and how the AIDA model (as noted
in the reading highlights in the example above) works

"Is this question part of your assignment? We can help"


Need help with an assignment? We work for the best interests of our clients. We maintain professionalism and offer brilliant writing services in most of the fields ranging from nursing, philosophy, psychology, biology, finance, accounting, criminal justice, mathematics, computer science, among others. We offer CONFIDENTIAL, ORIGINAL (Turnitin & SafeAssign checks), and PRIVATE services using the latest (within 5 years) peer-reviewed articles. Kindly click on ORDER NOW to receive an A++ paper from our masters- and doctorate-prepared writers. Thank you in advance!

Get a 15% discount on your order using the following coupon code SAVE15

Order a Similar Paper Order a Different Paper