Choose a company within Saudi Arabia and assess its readiness to internationalize. Do not utilize companies that already have an international presence. Explain the methods you would use to estimate the companyâ€™s industry market potential, as well as data sources you might use for sampling.
Your well-written paper should meet the following requirements:
- Be 5-6 pages in length, which does not include the title page, abstract, or required reference page, which are never a part of the content minimum requirements.
- Use APA style guidelines.
- Support your submission with course material concepts, principles and theories from the textbook and at least five scholarly, peer-reviewed journal articles.