Business Research

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Research at least three quantitative data collection instruments and sampling methods available to researchers using the text and additional resources from the University Library.  

 

Identify two articles : one in which the business problem is researched using a descriptive statistical method and another using an inferential method.

 

Summarize each of the data collection instruments, sampling methods, and the statistical methods.

 

Write a 1,050- to 1,400-word paper in which you compare and contrast each of the approaches:

  • What are the strengths and weaknesses of each sampling approach?
  • What are the specific situations in which you would choose to use each of the instruments and designs?
  • What are the strengths and weaknesses of each statistical approach?
  • How can they be used most effectively in a combined approach?
  • Which methods are more appropriate for research in your own business and functional area?

Format your paper consistent with APA guidelines. 

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